Travel and Hospitality Tech Outlook

Downtowns and Main Streets thrive when people slow down, look around, and explore beyond the first few blocks.
The challenge is guiding visitors in a way that feels natural, welcoming, and easy… without adding staff, signage clutter, or constant promotion.
Enhanced Visitor Experience helps downtowns and Main Streets encourage exploration, highlight local businesses, and create more engaging visitor experiences before and during a visit.
Visitors Often Stick to the Obvious Path
Many visitors:
Park, walk a block or two, and leave
Miss side streets, shops, and experiences
Spend less time downtown than expected
Don’t realize how much there is to explore
Downtown leaders know the value is there. The challenge is helping visitors discover it.


Discovery That Feels Like an Invitation
Enhanced Visitor Experience uses location-aware storytelling and light engagement to guide visitors through downtowns at their own pace.
Instead of directing people where to go, it invites them to explore; highlighting shops, landmarks, public art, history, dining, and experiences as they move through the area.
The experience feels helpful, not promotional.
Built to Support Local Places
Enhanced Visitor Experience helps downtown organizations:
Encourage visitors to explore more blocks
Highlight local businesses and landmarks
Support events, promotions, and seasonal campaigns
Offer self-guided experiences without staff involvement
Create consistent engagement year-round
Everything works alongside existing efforts, not in place of them.

See how Enhanced Visitor Experience fits your organization and goals.
We prepare and activate your content with minimal staff involvement.
Reach visitors earlier and engage them more meaningfully.

With Enhanced Visitor Experience in place, downtowns and Main Streets can:
Increase time spent downtown
Encourage foot traffic beyond core blocks
Support small businesses and local culture
Create memorable, self-guided experiences
Offer a modern tool that’s easy to explain to partners
Visitors don’t just pass through. They explore.
Enhanced Visitor Experience works well for:
Ongoing downtown exploration
Seasonal promotions
Festivals and events
Scavenger hunts and interactive campaigns
Business or cultural highlights
Downtowns can start small and expand as needed.


A Low-Risk Way to Get Started
The Discovery Package offers downtown organizations a simple, affordable way to explore Enhanced Visitor Experience without a long-term commitment.
It’s designed to be:
Easy to approve
Quick to launch
Scalable across districts
Flexible for changing needs
★★★★★
“EVE has increased the knowledge of our museums to our visitors, and I don’t have to rely so much on volunteer staffing. The biggest benefit of the app has been more exposure for our visitors to learn about our 14 museums through a self-guided tour and participants enjoy using the application. As president I feel better that our visitors are getting a much better experience for the price of admission.”
★★★★★
★★★★★
~ Stacy Palmer

If your goal is to help people discover, explore, and support your downtown, Enhanced Visitor Experience can help.
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